We’re proud to share that The Light, a signature scent from NEH’s debut Altered States Collection, has been named Fragrance of the Year 2025 by the Universal Beauty Awards, and recognized as a Finalist in the UK Fragrance Foundation Innovation Award.
NEH, the mindful perfume house where master perfumery meets mindfulness, proudly announces that its radiant scent The Light has been awarded Fragrance of the Year 2025 by the Universal Beauty Awards. In addition, NEH has been recognized as a Finalist in the UK Fragrance Foundation Innovation Award, celebrating its transformative, multisensory design.
Founded by fragrance visionary and self-healing therapist Taraneh Derakshan Aether, NEH creates more than perfume - it crafts rituals. With a mission to awaken individuals to their authentic selves, NEH blends high quality-perfumery with neuroscience, mindfulness, and sound healing to inspire presence and transformation.
“We’re honored to be acknowledged - this recognition affirms our mission to awaken more people to their most authentic selves through scent, ritual, and multisensory experiences. Fragrance can be a powerful catalyst for presence and transformation. This award inspires us to continue creating intentional tools that support emotional wellbeing and self-connection.” says Taraneh Derakshan Aether, Founder and Creative Director at NEH.
About The Light
The Light invites you to choose the joyful path. When you acknowledge your whole being from a place of love, you cast away what no longer serves and open space for your essence to shine. Prepare to bathe in your own light—and let it guide your journey forward.
A bright, uplifting scent, The Light is crafted from high-quality, largely natural raw materials and offers a radiant olfactory journey:
Top: Pink Pepper, Rhubarb, Tangerine, Cinnamon
Heart: Plum, Rose
Base: Vanilla, Tonka, Patchouli, Modern Woods, Cashmere Wood
Paired with original frequency music and thoughtfully composed affirmations, The Light offers a fully immersive Altered States Experience - a ritual designed to elevate and empower your emotional state with every breath, connecting your mind, body - and soul.
The Altered States Collection
“Our first collection of scents – The Altered States Collection – embodies six supersensory fragrances that inspire, awaken, and activate. The collection aims to enrich your life with the essence of a sacred ceremony – a moment to connect to yourself, as each carefully crafted fragrance carries a unique intention and energy. Paired with thoughtfully composed affirmations and mood-enhancing sounds, they invite you to reconnect with yourself and assist you on your path toward remembrance, well-being, and wisdom,” says Derakshan.
Comprising six distinct fragrances, the Altered States Collection is NEH’s debut drop, developed in collaboration with the renowned perfumers at Flair Paris. The scents are crafted with high-quality, largely natural raw materials and mirror the emotional journey of a plant ceremony - each fragrance symbolizing a different stage of inner awakening. Together, they form a toolkit for self-exploration and transformation.
Each fragrance is accompanied by affirmations, original frequency-based sounds, and simple daily practices to support specific emotional states:
The Opening – Symbolizing new beginnings, with notes of cardamom, violet, sandalwood, and elemi. A call to courage and curiosity.
The High – Representing elevated consciousness and freedom. With litsea, cannabis leaf, white musk, and clean leather, it helps transcend limitation.
The Light – A celebration of clarity and inner joy. With pink pepper, rhubarb, vanilla, and cashmere wood, it invites safety and self-love.
The Element – A playful scent with lychee, caramel, elemi, and oakmoss. Sparks creativity and childlike wonder.
The Flavor – For savoring the present moment. A sensual blend of coconut, jasmine, red berries, and modern woods.
The Vibration – Rooted in self-love and gratitude, with peach, Bulgarian rose, sandalwood, and white musks. Taps into the magic within.
About NEH
NEH is a mindful perfume house created to support self-awareness and emotional wellbeing. Bridning scent, sound, and intention, NEH’s mission is to transform fragrance into a multisensory experience for emotional healing and personal empowerment. Led by the philosophy that one’s outer world reflects one’s inner landscape, NEH invites users to transcend the physical and journey inward - through scent, presence, and choice.
Noses:
Flair Paris
Amélie Bourgeois · Margaux Le Paih-Guérin · Anne-Sophie Behaghel
About Taraneh Derakshan Aether
Taraneh Derakshan Aether is a scent entrepreneur and self-healing therapist working at the intersection of art, mindfulness, and entrepreneurship. As Co-Founder of Sniph, she introduced a subscription model that made niche fragrance discovery more accessible. With NEH, she takes this vision further, blending master perfumery with mindfulness and sustainability to create products that are not only luxurious but purposeful. Through her work, she redefines fragrance as a tool for emotional wellbeing, self-expression, and everyday ritual.
About the Awards
The Universal Beauty Awards celebrate excellence and innovation across all sectors of the beauty industry, including fragrance, hair care, body care, devices, and skin care. Established to be inclusive of all beauty brands worldwide, the awards recognize outstanding products and brands from various countries.
The Fragrance Foundation UK Awards, often referred to as the "Oscars of the Fragrance Industry," have been recognizing excellence in the fragrance arena since 1992. The annual ceremony, held at The Brewery in London, honors outstanding achievements in perfumery and is attended by industry leaders and celebrities.
